Wednesday, 3 July 2013

Vision and Mission


Vision

To inspire and nurture the human spirit - one person, one cup and neighborhood at a time.

Mission


Mission statement: "The mission of Starbucks is to establish Starbucks as the premier purveyor of the finest coffee in the world while maintaining our uncompromising principles while we grow."

  • Provide a great work environment and treat each other with respect and dignity.
  • Embrace diversity as an essential component in the way we do business. 
  • Apply the highest standards of excellence to the purchasing, roasting and fresh delivery of out coffee.
  • Develop enthusiastically satisfied customer all of the time.
  • Contribute positively to our communities and our environment.
  • Recognize that profitability is essential to our future success.

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